Guide · Updated 16 October 2026
Human call answering costs about 99p to £2.20 a call, usually plus VAT, or £25 to £60 a month plus VAT for 25 to 50 calls. AI answering starts at £10 a month plus 85p a call, and flat AI plans are around £49 a month. Which is cheapest for you depends on one number: how many calls you miss.
Costs for small businesses and for out of hours cover have their own pages. Every price below comes from the provider’s own website, checked on 16 October 2026. Sources are linked. The receptionist cost uses the £12.71 National Living Wage for 20 hours a week. Written by While You Work, which sells an AI answering service, so we show where others are cheaper.
Pricing models
No or low monthly fee, then a price for every call answered. Answer.co.uk charges £2.20 a call plus VAT for human answering. Cheapest if you miss very few calls, and you pay for sales calls too.
A monthly fee that includes a set number of calls, with extra calls charged on top. ReceptionHQ’s message-taking bundles are £25 for 25 calls up to £85 for 100, plus VAT.
One price whatever your volume, up to a fair-use limit. Jodie is £49 before tax, which it adds at checkout, with unlimited minutes. While You Work is a monthly plan with a set number of calls instead, from £39 plus VAT for 50, and a call counts once however long it lasts, up to 10 minutes.
Published prices
| Provider and plan | Who answers | Published price | VAT |
|---|---|---|---|
| ReceptionHQ MessageExpress | Human, message-taking | £15 a month + £1.10 a call, or 25 calls £25, 50 calls £49, 100 calls £85 | Plus VAT |
| ReceptionHQ MyReceptionist | Human, with call transfers | £16 a month + £1.35 a call, or 25 calls £36, 50 calls £60, 100 calls £110 | Plus VAT |
| Answer.co.uk pay as you go | Human | £2.20 a call, no monthly fee, £25 minimum credit | Plus VAT |
| Answer.co.uk AI | AI | £10 a month + 85p a call, or 50 calls for £30 a month | Not stated |
| Jodie | AI | £49, £99 or £199 a month, unlimited minutes | Before tax; added at checkout |
| Cyberstaff | AI | £30 (100 minutes), £75 (300 minutes) or £120 (600 minutes) a month, extra minutes 20p to 30p | Not stated |
| Moneypenny | Human and AI | Receptionists by quote. AI Receptionist from £49 a month | Not stated |
| The Answer Centre | Human | 99p a call, no monthly subscription; 8.30am to 6pm on weekdays, longer hours cost extra | Not stated |
| AnswerConnect | Human | From £45 a month; plans shown only after you give your contact details | Plus VAT |
| Vocalenda | AI, with booking | £49 a month for its first 10 businesses, then £69, with 500 call minutes | Not stated |
| Team Connect | AI | £19.99 (30 AI minutes), £79.99 (250) or £199.99 (750) a month; 150 extra minutes £34.99 | Plus VAT |
| While You Work | AI, set up per kind of business | £39 (50 calls), £69 (150 calls) or £129 (400 calls) a month; extra calls 60p, 50p or 40p | Plus VAT |
Worked examples
The cheapest published plan for each volume, with VAT added where the provider prices plus VAT. This is the monthly bill a small business that is not VAT registered would actually pay.
| Provider | 20 calls | 50 calls | 100 calls | Plan used |
|---|---|---|---|---|
| ReceptionHQ MessageExpress | £30.00 | £58.80 | £102.00 | 25-call, 50-call and 100-call bundles, plus VAT |
| ReceptionHQ MyReceptionist | £43.20 | £72.00 | £132.00 | 25-call, 50-call and 100-call bundles, plus VAT |
| Answer.co.uk pay as you go | £52.80 | £132.00 | £264.00 | £2.20 a call, plus VAT |
| Answer.co.uk AI | £27.00* | £30.00* | £72.50* | Lite at 20 calls, then 50-call plan plus 85p a call. *VAT not stated |
| Jodie Basic | £58.80 | £58.80 | £58.80 | £49 before tax, unlimited minutes; 20% UK VAT assumed at checkout |
| Cyberstaff | £30.00* | £30.00* | £60.00* | Priced by minutes, not calls. Starter (100 minutes) covers about 50 two-minute calls; at 100 calls, Starter plus 100 extra minutes at 30p. *VAT not stated |
| The Answer Centre | £19.80* | £49.50* | £99.00* | 99p a call, office hours on weekdays only; longer hours cost extra. *VAT not stated |
| Vocalenda | £69.00* | £69.00* | £69.00* | Standard plan, 500 minutes covers 100 two-minute calls; £49 for its first 10 businesses. *VAT not stated |
| While You Work | £46.80 | £46.80 | £82.80 | Starter (50 calls) at 20 and 50 calls, Pro (150 calls) at 100 calls; £39 and £69 plus VAT |
Read the small print
| VAT | Many providers quote prices plus VAT. A business that is not VAT registered pays 20% more than the headline. |
| Extra calls | Bundles charge for every call over the allowance, typically £1.10 to £1.30 a call for human answering. |
| Minimum credit | Pay-as-you-go services may ask for credit up front, for example £25. |
| Call length | Per-minute plans and fair-use limits on call length make long calls cost more. |
| Out of hours | Some services charge extra for evenings and weekends. Check that 24/7 is included. |
| Transfers and texts | Call transfers, SMS messages and extra numbers can be priced separately. |
| Contract and notice | Check for minimum terms and notice periods before you sign up. |
Is it worth it?
Monthly fee divided by the value of an average job or booking tells you how many extra customers the service needs to win to pay for itself. At £39 a month and £150 of work, one new customer every three months more than covers it.
Most small businesses miss far more calls than that. Try our missed-calls calculator with your own numbers.
Human or AI
A person is better when every call needs judgement, or calls must be transferred to a team. AI is better value when you mainly need the details taken and passed on, because it answers every call at once, 24 hours a day, for one price.
See how the options compare service by service on our alternatives page, or read how our call answering service works.
Questions
Human call answering in the UK costs about 99p to £2.20 a call, usually plus VAT, or bundles of £25 to £60 a month plus VAT for 25 to 50 calls. AI answering starts at £10 a month plus 85p a call, and flat AI plans are around £49 a month. Prices checked 16 October 2026.
It depends on how many calls you miss and when. For about 20 calls a month in office hours, The Answer Centre’s 99p a call is cheapest at about £20 (VAT not stated). Pay-as-you-go AI or a small human bundle comes next at roughly £27 to £30. Up to roughly 50 calls of a couple of minutes each, Cyberstaff’s £30 Starter (100 minutes, VAT not stated) is the cheapest published AI plan, and a pay-per-call AI bundle can stay cheapest to roughly 60 to 70 calls. Above that, and against any human service from about 50 calls, a plan with a set number of calls, such as While You Work Starter at £39 plus VAT for 50 calls, works out cheaper than human answering.
Per call is cheaper if you miss only a few calls a month. A flat fee beats human answering from about 50 calls a month and pay-per-call AI from about 60 to 70, and it costs the same in a busy week as a quiet one.
Often not. ReceptionHQ, Answer.co.uk, Team Connect and AnswerConnect publish prices plus VAT, The Answer Centre and Vocalenda do not say, and Jodie shows its prices before tax and adds it at checkout. While You Work’s prices are plus VAT too, and VAT-registered businesses can reclaim it. If you are not VAT registered, add 20% to any price quoted plus VAT.
Employing a part-time receptionist for 20 hours a week costs about £1,100 a month (20 hours a week at the £12.71 National Living Wage, before employer National Insurance, pension and holiday), and covers only their hours. A virtual receptionist service costs from about £20 to £130 a month for a small business’s call volumes, and AI services answer 24 hours a day.
Usually, yes. At 50 calls a month, human answering on published UK prices costs about £50 to £132, with The Answer Centre’s office-hours 99p a call at the low end. AI plans cost about £30 to £69, with Cyberstaff and Answer.co.uk at the low end.
Take the value of one new customer or job and the number of missed calls that would have become work. If one extra customer a month is worth more than the monthly fee, the service pays for itself. Our home page has a calculator for this.
Prices change. We re-check this page regularly, but always confirm the current price with the provider before you sign up. All trademarks belong to their owners.
Starter £39, Pro £69 and Business £129 a month, plus VAT. No contract, and cancel within 14 days of your line going live for a full refund. Your line switches on as soon as you finish the set-up form.